A couple of days ago i wrote an article named ” Successful Affiliate Marketing Is Not … “, which as the title suggests, it is an article about 4 important tools for succeeding in affiliate marketing. I got a few comments on that, and one of the comments was from Fazreen over at “Make money Online With A RockStar Blogger-Fazreen“. Fazreen pointed out the importance of a squeeze page and auto responder. Rightly so, Affiliate marketing without a list of your own is short lived. His comment inspired me to write a few words about list building and how crucial it is for you as an affiliate marketer to build a list of your own, so not only you can make money redirecting them to your affiliate product, but, you can also keep sending them more offers. Perhaps one day, you can use the same list to promote a product of your own.
Affiliate marketing is all about taking advantage of opportunities. When you redirect a visitors from your web page, to the home page of the product you are promoting, you are sending highly targeted traffic to the owner of the program’s site. You redirect visitors to the product’s sale page, they opt-in and buy the product. The owner of the program makes money, you make money. Everything seems great, right? What could possibly be any better…? The problem is, you are losing a lot of money, and you don’t even know it!
Capturing Information
You just gave away, hundreds, perhaps thousands of customers, who could have been your future customer. How? By not capturing the name and email addresses of the people who you just sent to the other product’s sale page. The information that you just gave away, is worth thousands of dollars. Those names and email addresses are the most important thing you can have, while trying to promote a product. By capturing this information, you can guarantee yourself a market to promote similar product to, in the future. By building a landing page that offers the program or service with your own opt-in box, you can capture each visitor’s information, which you can then use to promote your other products to in the future or even now.
Autoresponder
Another thing you will need is an auto responder. An auto responder makes it easy for you to send your promotional emails to your list, without having to send emails manually to hundreds or thousands of people. Yes, it may cost you $10 or so a month, but it will save you hundreds of dollars in your time focused on more important things, than manually sending emails to hundreds of people with the same message.
Opt-in Box
Having a simple opt-in box, allows you to get the best of both worlds. While you are making money, from sales generated by visitors who you referred to the product’s sale page, you are also building a foundation for your future affiliate marketing business, or perhaps you may one day have a product of your own, that list will be the perfect market to pitch your product to.
Building a list is a vital part of any long lasting successful affiliate marketing business. Don’t take it lightly, as you wouldn’t take leaving $10,000 cash in front of your office door, for the taking, lightly. Yeah…, list building is that important!
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